Good morning, it’s April 14, a Thursday. Here are today’s pins (an abbreviated edition).
This is interesting: KUTV in Salt Lake City reports that Millennial Mormons are leaving their faith at larger rates than past generations. Current Millennial retention rates in the LDS Church are at 64 percent; rates were around 90 percent for Baby Boomer Mormons. Still, the LDS area of America remains a high volume area for Millennials.
There’s a lot going on here: ABC News used a poll in concert with Refinery29 to ask Millennials what Millennial women care about during the election. Bottom line: Most Millennial women are uncertain about any candidate and relatively disillusioned about the election.
The E.W. Scripps Company has acquired Cracked in an effort to expand its Millennial target audience. Cracked as a high-traffic website and multiple platforms.